While your personal information is still yours you can legally require that it not be shared: Ten Tips is a great collection of things to make 2006 more pleasant....
It is unlikely that these privacy protections will be permanant, as the concept of intellectual property oozes its way across all kinds of common-sense boundaries: eventually, the fact that a company has the data will mean that the only way to prevent them from profiting from it is by paying them protection money. Or, perhaps, we should institute more democratic reforms to keep our elected officials responsible to the citizenry instead of the artificial corporate persons PACs....
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