Monday, October 24, 2005

Because that's what someone paid once....

My blog is worth $10,161.72.
How much is your blog worth?

Avedon Carol (whose blog is, oddly, only worth eighteen times what mine is; I must be doing something right) asks "why"? That's easy: it's what someone paid for that sort of thing, once. There aren't a lot of data points in valuing blogs: markets haven't really been developed yet. So, like in art or other "unique collectible" arenas, valuation is based almost entirely on the last price paid. It doesn't mean anything about the potential revenue, or the marketing potential, or anything else; it's just that someone decided to pay that, once.

That's all you need: once. Any bidders?


Anonymous said...

Hmph. As I suspected, I'm not worth a dime. :)

But I think you're undervalued!

Anne Zook

Ahistoricality said...

You're very kind. And very wrong: Despite the travesty visited upon you, the point of the calculator is to demonstrate how overvalued most blogs are, as media. There's no way that this blog, with its thirty hits on a good day, is worth ten grand as a media property. Not that I don't put that much work into it, but practically the only economic value of media is to deliver an audience to advertisers, and I don't do that.

There are blogspot blogs which would easily be worth that much to advertisers, but not this one. This blog is more like those pesky e-mail forwards you get from people you knew once.... with a little corner soapbox thrown in.

Anonymous said...

Oh, I don't know about that. I think you have interesting things to say when you choose to share them.

As for the "forwarding" thing...well, most of us are just "forwarding" stories we read on-line, aren't we?